In the past three years, smart speakers have gradually become popular, and there have been manufacturers entering the field. According to a recent survey, the efforts of these vendors seem to have paid off.
According to a survey conducted by Voicebot and PullString and RAIN in the United States, 19.7% of 1057 adult consumers said they had a smart speaker product. This translates into 47.3 million of the 253 million people in the United States have a smart speaker. Among respondents, 42.2% of smart speaker users are women, and 57.8% are men.
In addition, this survey also mentioned some other interesting data. 65.7% of users own only one smart speaker, and 7% of users have at least four models. The living room and kitchen are the two most popular areas for smart speakers, accounting for 45.9% and 41.4%, respectively. Amazon occupies 18.4% of North American smart speaker market share, Google accounted for 18.4%.
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