The market for in-vehicle voice recognition has soared, and car dealers are focusing on new selling points

Core Tip : IMS Research pointed out that by 2019, it is estimated that about 55% of new cars in the world will have voice recognition, and the overall revenue of the car's voice recognition market will increase from US $ 81 million in 2011 to 2019. $ 170 million annually. In order to meet consumer demand, most auto manufacturers are happy to combine automotive and mobile applications, and effectively integrate voice recognition technology to provide drivers and passengers with mobile device-based infotainment systems.

The in-vehicle voice recognition function will become a marketing tool for major automakers. As driving safety regulations in various countries tighten and consumers pay more and more attention to driving safety, branded car manufacturers have regarded voice control as an important way to control vehicle-mounted telematics systems, and are working to improve the software development environment and improve hardware specifications. Voice recognition accuracy.

Edward Pleet, Director of Connectivity Services for Ford Motor Asia Pacific and Africa, Europe, said that the SYNC AppLink feature allows consumers to enjoy more convenient in-vehicle connectivity services.

Edward Pleet, Director of Asia-Pacific and African Regions and European Connected Services at Ford Automotive, said that countries such as Europe, the Americas and Asia-Pacific have begun to formulate safety regulations in addition to prohibiting the use of hand-held mobile phones while driving. The method of the system is the focus of the law-making units of various countries; therefore, in addition to strengthening the development of the human-machine interface, the car dealers continue to improve the perfection of the speech recognition system, so that the driver ’s hands can be completely away from the steering wheel, and the eyes are not off the road, ensuring driving Safety.

Ford's new car model unveiled at the Computex in Taipei this time has a built-in vehicle-mounted telematics system with voice control functions, such as making / receiving calls, listening to FM music, controlling multimedia audio and video information, etc. You don't need to leave the steering wheel, just press the voice recognition button on the steering wheel and say the command.

SYNC vehicle data communication system can recognize more than 10,000 voice commands

Pim van der Jagt, director of Ford ’s European Research Center, pointed out that Ford ’s SYNC vehicle data communication system can recognize more than 10,000 voice commands. The owner only needs to say a short command, and the system can complete multiple functions. In order to improve the accuracy of speech recognition, Ford is working hard to improve the recognition of various accents by the system through the improvement of the database. Even the system itself has a learning function. If the system is connected to the cloud database, it can be transparent. After the update of voice information, the system has the ability to present customized services.

Pleet pointed out that in order to accelerate the popularity of speech recognition technology in automotive applications, Ford also announced the launch of SYNC AppLink software function in the Asia-Pacific region in Computex, allowing consumers to use their favorite smartphone applications through vehicle voice voice commands. Pleet further pointed out that after the introduction of this feature in North America, at least 60 voice recognition applications have appeared, which has greatly increased the richness of vehicle-mounted telematics systems, and the Asia-Pacific region has gradually become the main market for car dealers. Will follow up, the first batch will launch three new applications, including Pandora, TuneIn Radio and Kaliki, so that car owners can listen to their favorite music and radio programs in the car. In addition, Ford also released an app called AppLink Catalog App, which consumers can use to find apps that are compatible with AppLink.

Not only that, Ford also launched software development plans in Asia Pacific and Africa, and officially opened the program source code in GENIVI Alliance to share development resources with software developers to speed up the development of voice recognition applications. According to statistics, there are currently more than five million Ford models worldwide equipped with the SYNC system. With the increasing popularity of the system in the Eurasian market, Ford expects that by 2015, another nine million Ford vehicles will be equipped with the SYNC system.

Pay more attention to the background information of car voice

Speech recognition penetrates the automotive market and more than half of new cars will be equipped in 2019

The penetration rate of speech recognition applications in the automotive market is rapidly increasing. IMS Research pointed out that with the increasing popularity of voice recognition applications in the consumer electronics market, consumers are also beginning to expect this feature to be used in cars, thus stimulating the willingness of car manufacturers to introduce; it is estimated that by 2019, about 55% of new cars in the world will be With voice recognition, the overall car voice recognition market revenue will surge from US $ 81 million in 2011 to US $ 170 million in 2019. 【 Details 】

Intelligent vehicle experience: the trend of carrying voice recognition technology

According to IHS Global Insight data, Chinese consumers are increasingly demanding advanced in-vehicle infotainment systems. At present, 95% of new cars are equipped with audio systems; by 2017, it is expected that 25%, that is, more than 7 million new cars will be equipped with navigation systems. To meet this growing consumer demand, BYD's new infotainment system integrates Nuance voice recognition technology, which can support Mandarin Chinese and provide a smarter and safer car experience. 【 Details 】

How to realize intelligent interaction based on voice terminal mapping technology?

In order to meet the needs of consumers and effectively combine smartphones and in-vehicle terminal screens, most car manufacturers are happy to combine cars and mobile applications to provide drivers and passengers with mobile device-based infotainment systems. These automakers will be among the forefront of the next revolution in in-vehicle social media and interactive functions. According to IHS iSuppli analysis, the trend of integrating smart phone applications will develop rapidly in the automotive industry. In 2018, the sales of car audio integrated smart phone applications will increase from thousands in 2011 to nearly 5 million. In view of this, voice-based mapping technology will become the general trend of in-vehicle terminals. 【 Details 】

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