The first step of internationalization officially entered Mexico

Despite the fact that DDT is currently facing a joint pursuit from rivals such as the U.S. taxi group and easy-to-access vehicles, this did not hinder the international planning of this domestic travel oligarch. According to the latest news, the rumors that have fallen into the Mexican market for a long time have finally come to an end.


Diving

On April 23, media reported that Didi traveled officially to Mexico and launched Didi Express service in Toluca, Mexico's capital, and plans to gradually extend its booking service to other major Mexican cities during the year. . It is worth mentioning that this is the first time that DDT has landed on the non-native language market.

In fact, since the completion of the acquisition of Brazil's largest shared travel company 99, it has begun to focus on the Mexican market, which is also one of its core rival Uber's core market. It is understood that Uber currently covers 43 cities in Mexico.


Dripping and Uber

Obviously, this "old friend" will re-stage the previous domestic scene in Mexico's travel market. However, Didi, who has left local operations, still has the most direct and effective “burn money” strategy. It is reported that in the driver's subsidy, Didi said that it will not be drawn from the driver's income before June 17. After this, the drops will be divided into 20%, slightly lower than the extraction of Uber.

At the same time, Didi also encourages drivers to dig drivers and passengers from other platforms, and they will provide bonuses for the drivers. Who is more optimistic about Uber's official start of this year?

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