360 has just embraced Coolpad in its arms, and its news of cooperation with RayMedia has once again become even more dusty, until today the two big brothers have confirmed on Weibo.
Second, why did 360 choose optical media? Including Youku, Tudou, Iqiyi, and other video sites, as well as domestic mainstream entertainment companies such as Huayi Brothers, Huace Media, and Culture China. This is closely related to BAT. If you want to enter the field of film and television, you must find another partner. Obviously, light media is its most suitable object. The main business of RayMedia includes TV production and distribution, movie investment, production, announcement, TV drama investment and distribution, artist brokerage, new media internet, games, etc., and THB 1,266 million at the box office and 726 million at the youth fair. Light hand. According to statistics, in 2012 and 2013, the number of investment films produced reached 20, and the total box office exceeded 4 billion. RayMedia has a wealth of entertainment resources, which helps 360 to provide exclusive content support in the field of IP layout, presumably this is the most important reason why 360 choose to cooperate with optical media.
At the end of the year, the Internet became more and more popular, and local tyrants began to surprise and spend money at the end of the year. First, Lei Jun took out 1.266 billion shares of the United States, followed by one of the Internet giant 360 Hao throwing 2.5 billion investment Cool, the two sides jointly jointly promote God mobile phone. However, 360 has just embraced Cool into the arms, and its news of cooperation with RayMedia has once again become more and more awkward. Today it was confirmed by two big brothers on Weibo.
If both parties can take advantage of their respective resources, an independent team will operate in all directions. At the same time, in the newly established video site, a business model that distinguishes it from the current Youku, Tudou and iqiyi will be adopted. There are business opportunities.
Does 360 and Ray Media truly cooperate? It will be clear on Wednesday.
It is understood that after 360’s formal investment in Coolpad, the contact with RayMedia has become more frequent. Both parties will jointly invest in the establishment of a new company that will focus on the Internet video and television business. In fact, as early as two months ago, it was reported that 360 will jointly set up a new video website with RayMedia. The newly established website will all be centered on movies. The profit model is paid on demand and there is no advertising at all.
Informed sources pointed out that from the current contact point of view, this cooperation has been pinned, the two sides will indeed set up a new video site, all the business centered around the film. Moreover, both parties will also come up with their own all-advantage resources and be operated by an independent team in all aspects. However, the profit model is not entirely dependent on paid-on-demand. The two sides may also conduct in-depth explorations in terms of Internet film distribution, screening, online ticket sales, integration of star resources, and member added value.
If the news is true, what is the signal to release 360 ​​in a short period of time? I believe there are the following aspects:
First, the combination of hardware and software to make up for the shortcomings of the IP layout. If 360 is to be returned to the smart phone field to build a powerful mobile Internet ecosystem, then after building this skeleton, it will also require plump flesh to supplement it. Judging from the mobile products currently owned by 360, mobile phone guards and mobile assistants are all application-level products, which are only a tool for users but not content requirements. Looking at 360's investment in recent years, it is always based on mobile Internet portal products, and there is little movement on the IP. On the other hand, in the past two years, BAT has accelerated the development of pan-entertainment. Even Xiaomi, after Chen Hao joined, has invested 10 US dollars to invest in Youku. The giants have all focused their attention on the content field, and they are not only trying to fill the gaps in the ecosystem. Therefore, 360 hopes to strengthen its position in the IP field by collaborating with optical media and expecting to use light-rich video entertainment resources.
Second, why did 360 choose optical media? Including Youku, Tudou, Iqiyi, and other video sites, as well as domestic mainstream entertainment companies such as Huayi Brothers, Huace Media, and Culture China. This is closely related to BAT. If you want to enter the field of film and television, you must find another partner. Obviously, light media is its most suitable object. The main business of RayMedia includes TV production and distribution, movie investment, production, announcement, TV drama investment and distribution, artist brokerage, new media internet, games, etc., and THB 1,266 million at the box office and 726 million at the youth fair. Light hand. According to statistics, in 2012 and 2013, the number of investment films produced reached 20, and the total box office exceeded 4 billion. RayMedia has a wealth of entertainment resources, which helps 360 to provide exclusive content support in the field of IP layout, presumably this is the most important reason why 360 choose to cooperate with optical media.
Third, or take the film and television as an entrance, looking for the Internet under a blue ocean. 360 revenue mainly comes from two major sources of online advertising and game revenue, but competition in the fields of gaming, search, navigation, and cyber security has long been the Red Sea. The film and television industry has always been one of the hottest investment areas. According to the 2014 movie's total box office is expected to exceed 30 billion, therefore, there is a user power, 360 marketing resources, through the integration of resources cross-border film and television industry, not a piece of glass, nor is it impossible. Of course, for 360, if it is simply investing in film and television, there is nothing new in this move. If we can combine the Internet thinking advocated by Zhou Hongyi with the industry and open up a new business model, we may be able to create enough room for imagination. .
So, in turn, why did optical media choose to cooperate with 360?
First of all, in the entire film industry chain, a movie from investment, preparation, shooting, production, distribution, to the final registration of the theater, the investor always bears a greater risk, and whether the movie can be sold at the box office, in addition to the movie itself In addition to the quality, the movie's box office revenue often determines the number of movie theaters. Whether it is for optical media or other film and television companies, if they can use the Internet to expand the film distribution channels, it is no longer entirely confined to the number of movie theaters, which will undoubtedly have a major impact on the film industry. Of course, this depends on whether the two sides can explore a new business model and solve the common problem of filming.
Second, the film industry is transforming the trend of the Internet. At present, film and television companies such as Huayi Brothers, Huace Media, and Culture China have already made use of the influence of BAT to take a step forward in the transition of the film industry to the Internet. The "Taiwan," "To Youth" and "Hush Year", which are being invested in Ray Media, can be successful at the box office sales. The use of new media for social marketing also contributed. However, compared with other peers, the pace of light media access to the Internet has lagged behind and missed the opportunity to cooperate with BAT. Therefore, 360, which has a large number of users and strong channel resources, has naturally become its partner.
Furthermore, the viewing audience is changing. Although first- and second-tier cities are still the mainstream audiences, the audiences in the third and fourth-tier cities are expanding. They are restricted by the construction of local cinemas and film sources. This group of people usually chooses to watch their favorite videos online. The light media can use the Internet. If they can use fares even lower than the group purchase price, theoretically speaking, these users in third and fourth-tier cities as well as users in developed cities who have no time to go to the cinema can be attracted to online viewing.
Finally, in terms of the business model, Ray Media can also move other entertainment resources online, or integrate O2O online and offline, or reach out to the mobile terminal, can you get out of a mode different from the current video site, It depends on the importance of the two parties' cooperation and the investment of resources.
Recommended installation sofa butler Download: http://app.shafa.com/
SM series spindle insulator is made of unsaturated polyester resin, glass fiber and other materials through special equipment and special process. The product has excellent insulation performance, high strength, high temperature resistance and other characteristics It is mainly used in power distribution equipment and power transmission equipment, and its products have passed the CQC quality system certification.
The embedded parts are made of brass, iron and aluminum. Materials can be customized according to customer requirements.
Material: DMC unsaturated resin is used for high temperature pressing.
Purpose: low-voltage distribution cabinet, frequency converter, distribution box, support connection bus
Advantages: The product has excellent insulation performance, high strength, high temperature resistance, safety and reliability. The rated voltage of 660V is the best choice for the fixed bus of low-voltage distribution cabinet.
The specific quotation of the product varies with the price of the source material. Before purchasing, please contact the customer service personnel to communicate before placing an order
Low Voltage Insulators,Resin Insulated Post,Nut Resin Insulated Post,Distribution Cabinet Red Insulator
Henan New Electric Power Co.,Ltd. , https://www.newelectricpower.com