Once upon a time, rivers and lakes rumors that the router will be an important entrance for future smart home. For this reason, both Internet companies and traditional enterprises have spared no effort to introduce so-called smart router products.
Most of the intelligence reflected by the smart router is based on the original router function, it adds a simple interactive interface, and then gives it a rich extension function and convenient management and management...
This is a “smart†era. Everyone has a lot of dependence on the Internet. In addition to mobile phones, basically any device needs to access the Internet, and you are the coolest and most intelligent hardware. Or white products that have been obscured at home. From this point of view, the router can indeed be regarded as an entrance to a smart home. After all, each device has to get from me, but as time goes by and the market develops, we have discovered that the smart router market has been booming. Today, it is an obscure situation. Some products have even disappeared. So what happened to the smart router? Where are they all going? Tencent Home Appliances will make detailed explanations for you in the near future from users, markets, and industries. This issue is for users. Stay tuned!
As the saying goes, there is no killing without sales, and no innovation without demand. Smart routers are different from traditional routers in that they try to meet user requirements mainly in the following areas, but users do not seem to really buy it.
Simple setup interface but "only" once
Because the traditional router setting interface is mostly rough and not friendly, the simple and clear setting interface of the intelligent router allows the user to have sufficient friendliness to it at a glance. However, in actual use, traditional routers are not particularly complicated in terms of setting. The key is that almost all users will not enter the setup interface after setting up the router for the first time. It can be said that it is a once and for all. The frequency of use is extremely low, so in fact, simply setting this user's needs is not as high as it seems.
Rich extensions but violations
One of the most common is the "over the wall" and off-line download functions. The demand for "over the wall" can be said to be a strong demand for the Chinese people. After all, many times, whether it is work or life, it really needs to double, but this Due to conflicts with existing policies, the function is a high-voltage line, which cannot necessarily be widely publicized, and it will also affect the large-scale launch of the product itself. The "offline download function" is the same as the "useful" "screened advertisement" function, because it involves piracy and infringes on the interests of some manufacturers. Today, the strong recovery of copyright awareness, it is not very easy to use, and many users The resources that you really want are already hard to find.
Remote control function but the phone will do
Now, each router will be equipped with a dedicated App, which users can use to control smart home devices at home, but it seems that many apps on mobile phones can be directly controlled, and there is no need to achieve through the intervention of smart routers. This purpose. In addition, many small hardware products in smart homes are involved in the network through low-power protocols such as Zigbee or Bluetooth. If smart routers can add support to them, perhaps their unification control functions will be even greater for users. The significance.
Network acceleration and wall wear but not enough
Many smart routers mentioned these two functions when they were advertised. However, in the actual use process, there were still some users who did not receive any feedback. First of all, when it comes to speeding up, if the fiber you borrowed at home is not at the same speed, then the speed will not be significant. After all, the source is that way. Secondly, if you go through the wall, it is a signal-enhanced simple function. It is not new. Some users' walls are too thick...
Users really need stable routing
So, smart routers still can't really solve the pain points of users. The router that the user really needs is still a durable, strong and stable router product. It takes a long time to work stably, playing games to watch videos without cards, and not like some smart routers often need to be restarted, need to be updated, extremely annoying... need strong signals and better security, and it can not be seen in the toilets. Instead of pursuing the number of users, collecting more user data, and cutting costs and pushing down prices, launch a large number of so-called "high-cost" products.
In general, smart routers currently have these so-called "smarts" that are not "intelligent" and lack a killer application scenario. They cannot truly solve the real needs of users and are highly substitutable. The revolution has not been successful and comrades still need to work hard.
Most of the intelligence reflected by the smart router is based on the original router function, it adds a simple interactive interface, and then gives it a rich extension function and convenient management and management...
This is a “smart†era. Everyone has a lot of dependence on the Internet. In addition to mobile phones, basically any device needs to access the Internet, and you are the coolest and most intelligent hardware. Or white products that have been obscured at home. From this point of view, the router can indeed be regarded as an entrance to a smart home. After all, each device has to get from me, but as time goes by and the market develops, we have discovered that the smart router market has been booming. Today, it is an obscure situation. Some products have even disappeared. So what happened to the smart router? Where are they all going? Tencent Home Appliances will make detailed explanations for you in the near future from users, markets, and industries. This issue is for users. Stay tuned!
As the saying goes, there is no killing without sales, and no innovation without demand. Smart routers are different from traditional routers in that they try to meet user requirements mainly in the following areas, but users do not seem to really buy it.
Simple setup interface but "only" once
Because the traditional router setting interface is mostly rough and not friendly, the simple and clear setting interface of the intelligent router allows the user to have sufficient friendliness to it at a glance. However, in actual use, traditional routers are not particularly complicated in terms of setting. The key is that almost all users will not enter the setup interface after setting up the router for the first time. It can be said that it is a once and for all. The frequency of use is extremely low, so in fact, simply setting this user's needs is not as high as it seems.
Rich extensions but violations
One of the most common is the "over the wall" and off-line download functions. The demand for "over the wall" can be said to be a strong demand for the Chinese people. After all, many times, whether it is work or life, it really needs to double, but this Due to conflicts with existing policies, the function is a high-voltage line, which cannot necessarily be widely publicized, and it will also affect the large-scale launch of the product itself. The "offline download function" is the same as the "useful" "screened advertisement" function, because it involves piracy and infringes on the interests of some manufacturers. Today, the strong recovery of copyright awareness, it is not very easy to use, and many users The resources that you really want are already hard to find.
Remote control function but the phone will do
Now, each router will be equipped with a dedicated App, which users can use to control smart home devices at home, but it seems that many apps on mobile phones can be directly controlled, and there is no need to achieve through the intervention of smart routers. This purpose. In addition, many small hardware products in smart homes are involved in the network through low-power protocols such as Zigbee or Bluetooth. If smart routers can add support to them, perhaps their unification control functions will be even greater for users. The significance.
Network acceleration and wall wear but not enough
Many smart routers mentioned these two functions when they were advertised. However, in the actual use process, there were still some users who did not receive any feedback. First of all, when it comes to speeding up, if the fiber you borrowed at home is not at the same speed, then the speed will not be significant. After all, the source is that way. Secondly, if you go through the wall, it is a signal-enhanced simple function. It is not new. Some users' walls are too thick...
Users really need stable routing
So, smart routers still can't really solve the pain points of users. The router that the user really needs is still a durable, strong and stable router product. It takes a long time to work stably, playing games to watch videos without cards, and not like some smart routers often need to be restarted, need to be updated, extremely annoying... need strong signals and better security, and it can not be seen in the toilets. Instead of pursuing the number of users, collecting more user data, and cutting costs and pushing down prices, launch a large number of so-called "high-cost" products.
In general, smart routers currently have these so-called "smarts" that are not "intelligent" and lack a killer application scenario. They cannot truly solve the real needs of users and are highly substitutable. The revolution has not been successful and comrades still need to work hard.
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